The product

One marketing team, with you in charge.

Swayu is in early testing. Today it drafts social posts, WhatsApp messages, LinkedIn posts, review replies and requests for reviews, for you to check and post.

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Your team

Your team is a marketing lead and five specialists: a researcher, a writer, a reviewer, a picture maker and a weekly campaign planner.

Each one has a clear job and hands you something you can read.

Plans the work

Marketing lead

Your manager turns your goal into a short plan. It gives each task to the right specialist and keeps the whole job in order.

Hands you: A plain plan for you to say yes to

Reads the public pages

Researcher

For a campaign, the researcher writes one note on your business and one on your competitors. You approve both before anyone writes from them. Swayu reads your website and the competitor sites you give it. Its notes say which pages it could not read.

Hands you: A brand note and a competitor note

Writes the drafts

Writer

Your saved business details go into every draft. Drafts are written in English, and Hindi is in testing.

Hands you: Post drafts ready for you to read

Checks the drafts

Reviewer

A reviewer reads each draft against your business before it reaches you.

Hands you: A check against your business

Makes the image

Picture maker

A set of social posts comes with one picture, and each picture is checked for stray text before you see it.

Hands you: One image draft

Plans the week

Weekly campaign planner

Each week the marketing lead proposes a plan for your channels, and you approve it.

Hands you: A weekly campaign

Stay in control

Saying yes is part of every piece of work.

The controls sit where the work happens.

01

The plan comes first

Tell the marketing lead what you want. It answers with a short plan, and no paid work starts until you approve it. When you approve a week's plan, you approve that week's pieces at once.

02

Every step is readable

One list shows who was asked to do what, what came back, how long it took, and what it cost.

03

Research waits for you

For a campaign, the researcher writes one note on your business and one on your competitors. You approve both before anyone writes from them.

04

Stop means stop

Press Stop and that piece of work stops, along with its spending.

What you collect

The work ends with drafts you can open, read, and use.

Every item stays a draft until you use it.

01

Plan

The plan you said yes to.

02

Research notes

A brand note and a competitor note, with the public pages they came from.

03

Post drafts

Drafts are written in English, and Hindi is in testing.

04

Image

A set of social posts comes with one picture, and each picture is checked for stray text before you see it.

05

Weekly campaign

Each week the marketing lead proposes a plan for your channels, and you approve it.

06

Cost record

What each part of the team cost, in rupees, and the total.

See your team work on a goal from your business.

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